Area30 is the German trade fair dedicated to the world of kitchen
WELCOME TO THE INNOVATION AREA
In 2023 area30 opens the first edition of the innovation area, a very special exhibition space about revolutionary materials and the most refined design which is able to inspire and guide progress by adding value to people’s daily lives.
Elleci is amongst the protagonists of the network hub for innovation with a focus on high-performance materials and new product concepts.
KERATEK
BEAUTY AND PERFORMANCE
Vivid, deep and intense colours, compact and ultra-smooth surface: Keratek was born with these unique features in order to meet the aesthetic evolution of interior design in the kitchen. It combines them with extraordinary performance in terms of durability, high resistance to thermal shock and impact, hygiene and easeness of cleaning.
Shaping today’s life with materials of tomorrow.
WORKSTATION FUNCTIONALITY AND LIFESTYLE
From a simple washing area to an all-in-one workstation, where all the preparation activities converge: the workstation concept embodies the changes of modern living in the kitchen environment. It plays with shapes and dimensions, integrates a variety of accessories, radicalizes the values of ergonomics, modularity and flexibility.
Engineers and designers are inspired by people’s needs, behaviours and desires.
“We are excited to be at area30 and especially to participate in the exhibition amongst the companies hosted within the special innovation area – affirms Graziano Traversa, Managing Director of Elleci. Our presence seals the success of our products within the German market: an experienced, attentive and demanding market, which has decided to place its trust in Elleci to undertake a path of growth in innovation. We are honoured and committed to hard working for building the future of the European Kitchen together with our German partners.”
